THE BIG TALKER 1210 WPHT AND THE PHILADELPHIA PHILLIES REACH EXTENSION OF PARTNERSHIP FOR RADIO BROADCAST RIGHTS
Philadelphia, Tuesday, October 5, 2010– The Philadelphia Phillies and CBS RADIO’s The Big Talker 1210 WPHT today announced an extension of their broadcast partnership for live play-by-play coverage of Phils pre-season, regular season and post-season games. The new agreement begins in February 2011 with live coverage of the team’s spring training camp from Bright House Field in Clearwater, Fla. Financial terms of the agreement were not disclosed.
“The Phillies have a long history with 1210 WPHT and we’re proud to have them continue to be the Phillies flagship radio station in Philadelphia,” said Phillies Senior Vice President Marketing and Advertising Sales David Buck.
“As the thrill of October baseball again brings Phillies Phever to unprecedented levels, we look forward to the future with one of the most exciting teams in baseball,” said Marc Rayfield, Senior Vice President and Market Manager for CBS RADIO Philadelphia.
The Phillies begin their quest to win the 2010 World Series this Wednesday, Oct. 6 (5:07PM) versus the Cincinnati Reds at Citizens Bank Park. Phillies hometown radio announcers Scott Franzke, Larry Andersen, Tom McCarthy, Chris Wheeler and Gary Matthews will call the action exclusively on The Big Talker 1210 WPHT throughout the Phillies playoff run. The broadcasts will run simultaneously with the live television coverage. Additionally, Phillies radio announcer Jim Jackson will host the pre- and post-game shows with this Wednesday’s broadcast beginning at 4:00PM.
WPHT-AM is owned and operated by CBS RADIO, one of the largest major-market radio operators in the United States. A division of CBS Corporation, CBS RADIO operates 130 radio stations, the majority of which are in the nation’s top 50 markets. CBS RADIO also owns and operates KYW-AM, WIP-AM, WOGL-FM and WYSP-FM in Philadelphia.